About Gayle McCabe

Freelance Graphic Designer in Halifax, West Yorkshire

Why Work with Me

I work from my home studio in Halifax, West Yorkshire. Working independently means you get my full attention, without paying for agency overheads.

Over the years, I have collaborated with businesses of all sizes. I understand that impactful branding and marketing are essential, but I also know budgets are tight and you need true value for money. You deal directly with me, so there are no overheads and no middle management, just great design delivered on time, at a fixed price you've agreed upfront.

As a true Yorkshire lass, I promise no fluff, no complicated tech jargon, and no hidden costs. Just an honest, reliable, and friendly service from start to finish. But don’t just take my word for it - feel free to read my client testimonials.

My Creative Journey: From Graphic Design to Illustration

My career as a graphic designer started over 20 years ago, working on projects for the NHS and local businesses across Calderdale and West Yorkshire.

I love helping start-ups launch with confidence. I create everything from new logo designs and matching stationery to social media graphics and marketing materials.

Alongside graphic design, I've added custom watercolour illustrations, digital art commissions and surface pattern design. My patterns are available for licensing across home decor, wall art, fabrics, stationery, packaging and phone cases.

Inspired by Nature, Patterns, and Everyday Life

When I'm not working on client branding, my patterns and illustrations draw on my love of nature, my ever-growing garden and weekend trips away in our caravan. I also love experimenting with digital illustration, watercolours and gouache.

Now and then, a big occasion sparks something special. I designed a collection of commemorative patterns and a tea towel to mark the Coronation of King Charles III. After all, a British celebration isn't complete without the obligatory tea towel!